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Monday, September 23 • 4:05pm - 5:00pm
Spies in the House of Books: Is the Book Market Ripe for Magazine Publishers?

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One of the biggest publishing stories in recent years has been non-book brands (especially magazines) putting out books. The rise of e-books and long-form digital editions has only accelerated this trend, enabling outsiders with strong brands and content to infiltrate the book business. Join a group of innovative publishers as they discuss new business models and approaches to the world of books.


Moderators
avatar for Mark White

Mark White

Vice President of Specialty Marketing, U.S. News & World Report
Mark W. White is Vice President of Specialty Marketing for U.S. News & World Report, a multi-platform publisher known for its “News You Can Use” brand of journalism and its “Best” series of consumer guides and rankings. He is responsible for marketing U.S. News’ non-web products – such as annual guidebooks about Colleges, Graduate Schools, and Hospitals; the digital U.S. News Weekly; and the licensing of... Read More →

Speakers
avatar for Mark Gompertz

Mark Gompertz

Creative Director, Content Extensions, HEARST MAGAZINES
Mark Gompertz is Creative Director, Content Extensions for Hearst Magazines, developing and executing compelling and substantive content for the company’s print and digital brands, which include 20 consumer magazines and 28 websites in the U.S. The first project, 7 YEARS YOUNGER, became a NY Times Bestseller. In his distinguished career, Gompertz has edited and published numerous award-winning and best-selling books. Most recently he... Read More →
avatar for David Zinczenko

David Zinczenko

David Zinczenko is the author of 14 New York Times best-sellers, with more than 10 million books in print. Zinczenko also spearheads the Random House lifestyle books imprint, Zinc Ink. He is the Nutrition and Wellness Editor for ABC News across all their platforms. He was formerly the General Manager for Rodale, Inc’s Healthy Living Group, serving as Editor in Chief of Men’s Health magazine and Editorial Director of Women’s... Read More →


Monday September 23, 2013 4:05pm - 5:00pm
Ziegfield, 4th Floor