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Adam Sherk

Define Media Group
VP SEO and Social Media

Adam Sherk is VP SEO and Social Media for Define Media Group. Adam works as an embedded strategist and trainer, helping publishers to develop and execute effective SEO and audience development strategies with a particular focus on social media integration. Prior to joining Define, Adam worked for enterprise search marketing firm Global Strategies, now part of Neo@Ogilvy. Adam previously served as a Vice President at Atomic PR, where he launched a regional office for the firm. Earlier in his career, Adam was VP of Internet Public Relations at Multimedia Marketing Group, one of the first interactive marketing firms, now part of WPP. During that time Adam was one of the primary builders of Internet News Bureau, an e-mail press release service that was acquired by Internet.com, now part of Jupitermedia. Adam writes about inbound marketing and audience development at AdamSherk.com.