Jim Elliott has over 40 years experience in the advertising industry.  Before founding his own national media sales company in 1984, he held numerous executive positions, including director of field services at CBS Magazines and western advertising manager for Road & Track Magazine. 
His hands-on work with more than 250 media clients has given him a tremendous breadth of knowledge about the challenges faced by publishers and media owners today.  He has developed and executed strategies for clients of all sizes and managed sales for b2b and b2c media, Internet and electronic sales, a research company, single-title publishers, large media conglomerates and associations. 
Mr. Elliott is a past president of the Magazine Representatives Association of Southern California, is the former chairman of the board of the Don Bosco Technical Institute and serves on several industry boards and committees. In addition, he serves as Charter Advisory Board Member of the Magazine Innovation Center at The University of Mississippi's Meek School of Journalism and New Media.