Linda Ruth is president & CEO of Publishing Dojo. She offers advice on the keys to marketing at retail and online. She is one of the original founders of Exceptional Women in Publishing (EWIP) and Women in Digital Media and a current board member. Linda also is president of Newsstands of America, the coop of independent booksellers. She has more than 20 years' experience in magazine marketing and has held management positions at McGraw-Hill and IDG Communications. Her books, “Internet Marketing for Magazine Publishers,” “Secrets of SEO for Publishers,” and “How to Market your Newsstand Magazine” can be found at Amazon.com.