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Marty Schecter

John Wiley & Sons
VP Digital Business Development

Marty Schecter leads the digital transformation strategy for Wiley’s professional business publishing as this 206-year-old knowledge publisher innovates new digital products and services. In addition to leading a global team of product managers and business development managers responsible for products in eLearning, online information, and professional workflow, he’s responsible for identifying new digital companies for strategic partnership and/or acquisition, as well as acceleration of new product development through market research, customer inquiry, business planning, and go-to-market strategies.

Prior to joining Wiley in 2009, Mr. Schecter ran his own digitalmarketing agency, Juxta Digital, which he co-founded in 1997. He was Executive Producer of On2Movies, the first interactive broadband video destination, from 1999 ­ 2000, and taught Creative Writing and Cultural Studies at Drake University from 1992 - 1994. Mr. Schecter has an MFA in Fiction from the University of Arizona and an Executive MBA in Finance from Rutgers University. He teaches digital marketing and innovation at Rutgers Business School, and speaks regularly at digital conferences such as Digital Hollywood.